Privacy Policy

This Privacy Policy describes how Assure Avenue ("Assure Avenue," "we," "us," or "our") collects, uses, and shares information when you visit assureavenue.com and related pages we operate.

Assure Avenue is an independent insurance practice operated by Michael Cabrera, based in Bainbridge, Georgia. We are licensed insurance agents, not registered investment advisors or broker-dealers.

We may collect the following categories of information:

Information you provide

• Newsletter signup: email address when you subscribe through the form on our website.
• Assessments and surveys: responses and contact details you submit through our survey tools (including forms hosted at forms.assureavenue.com and related domains).
• Consultation booking: name, email, phone number, and scheduling details you provide when booking through our calendar service (booking.assureavenue.com / Cal.com).
• Mortgage protection calculator: name, email, and phone number if you choose to print or request a quote after using the calculator, plus the loan and coverage inputs you enter for educational calculations.
• Communications: information you send us by email, phone, or other direct contact.

Information collected automatically

• Device and browser information, pages viewed, approximate location derived from IP address, and how you interact with our site.
• Standard server and security logs used to operate and protect the website.

We use personal information to:

• Respond to inquiries and schedule consultations
• Deliver newsletter and educational content you requested
• Provide assessment results and follow up on survey submissions
• Operate educational tools such as the mortgage protection calculator
• Improve our website, content, and services
• Measure marketing performance and understand site traffic
• Comply with legal and regulatory obligations
• Protect against fraud, abuse, and security incidents

We do not sell your personal information.

We use cookies and similar technologies to operate the site and understand how visitors use it.

• Google Analytics (GA4): We use Google Analytics sitewide to measure traffic and engagement. Google may collect device identifiers, IP-derived location, and usage data under its own privacy practices. You can learn more at Google's Privacy Policy.
• Advertising pixels: On certain advertising landing pages (for example, campaign pages such as /retirement-readiness), we may use advertising pixels (including Paramount Ads Manager) to measure site visits from ads. These tools may set cookies or use device identifiers for campaign attribution.
• Essential cookies: Some cookies or local storage may be required for basic site functionality and security.

You can control cookies through your browser settings. Blocking cookies may affect some site features.

We share information with trusted service providers who help us operate our business, only as needed to provide their services, including:

• Website hosting and infrastructure providers
• Database and form/survey platform providers
• Appointment scheduling providers (Cal.com)
• Analytics and advertising measurement providers (e.g., Google, Paramount)
• Email and communication tools

When you leave our site to use a third-party service (for example, to complete a survey or book a meeting), that provider's own privacy policy also applies.

We may disclose information if required by law, legal process, or to protect the rights, safety, or property of Assure Avenue, our clients, or others.

We retain personal information for as long as needed to fulfill the purposes described in this policy, including providing services you requested, maintaining business records, complying with legal obligations, and resolving disputes. Newsletter emails are retained until you unsubscribe or ask us to delete them, subject to any legal retention requirements.

Depending on your location, you may have the right to:

• Request access to personal information we hold about you
• Request correction or deletion of your information
• Unsubscribe from marketing emails at any time
• Opt out of certain analytics or advertising cookies via your browser

To make a request, contact us using the details below. We will respond as required by applicable law.

We use reasonable administrative, technical, and organizational measures designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Our website and services are intended for adults seeking insurance and retirement-planning education. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us so we can delete it.

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will change when we do. We encourage you to review this page periodically. Continued use of the website after changes means you acknowledge the updated policy.

If you have questions about this Privacy Policy or want to exercise your privacy rights, contact: